Friday, July 25, 2008

SURF GIRL (UK) features SunEssence

Surf Girl Magazine (UK)
In an Article called "Safe Sizzling" ,We got rated the best for "apres-surf socialising!"

Friday, July 11, 2008

Melanoma Rates Increase Among Younger Women

We wanted to post this article so that all who visit this blog will read it. It is SO important to wear sunscreen, teach your family and friends the ABCD's of skin cancer so they make spot it early, and practice savvy alternative methods to indoor tanning such as Mystic Tan, instant spray tans and new and improved self tan lotions! Together we can save lives and please remember if caught early skin cancer is nearly 99% curable!

By Rob SteinWashington Post Staff Writer Friday, July 11, 2008; Page A01Increasing numbers of younger women continue to receive diagnoses of the most dangerous form of skin cancer even as the rate of new cases has leveled off in younger men, federal health officials reported yesterday. READ MORE

Saturday, July 5, 2008

Women in the Outdoors


Women In The Outdoors is the official magazine of the NWTF’s female membership dedicated to informing and entertaining women about the outdoors. We are very excited that this summer issue included our Kristy J swim and active wear as a part of the Got have it Gear Guide! Chosen for its functional and fashionable designs and most importantly that is blocks 99% UV rays!

Friday, July 4, 2008

Kristy J on Comcast


Kristy J owner, Joy Pfister, talked to Janet Zappala of CN8 about the Kristy J line! The show aired July 4th on the Art Fennel Reports!

Wednesday, July 2, 2008

SunEssence Makes NBC's First Coast News in Jacksonville

SunEssence was featured on NBC 12, First Coast News, in June as a favorite SPF Skin Care Product! Way to go!

Saturday, June 28, 2008

CEO Joy Pfister of Kristy J gets ready to present safe fun in the sun 08 in Orlando Florida

Southern Women's Shows has asked us once again to produce and run Safe fun in the Sun 08. Reaching over 30,000 people at one event is extraordinary. We are really looking forward to October!

joy

Wednesday, May 21, 2008

Proud Sponsors of Team Pageantry United 3-day 60 mile walk for breast cancer


We are excited to announce that we are the proud sunscreen sponsors of team Pageantry United for the 2008 San Diego Breast Cancer 3-Day 60 mile walk.The Breast Cancer 3-Day is a 60-mile walk over the course of three days. Net proceeds benefit Susan G. Komen for the Cure and National Philanthropic Trust, funding important breast cancer research, education, screening, and treatment.

Wednesday, May 7, 2008

May-National Skin Cancer Awareness Month

May is National Skin Cancer Awareness month. In lieu of this, we thought it would be great to list some wonderful tips from the American Melanoma Foundation that you can follow through out the whole year to stay Sun SAVVY!:

Sun Protection Tips1. UV reflection from sand, water, pavement, cement and snow doubles the amount of ultraviolet exposure.
2. Check your local paper or radio station daily for the UV index. The higher the number, the greater the need for eye and skin protection.
3. Protect children by limiting their sun exposure and applying sunscreen to children 6 months and older.
4. Stay out of the sun between 10am and 3pm, when the sun's rays are strongest.
5. Wear a sunscreen with a minimum of 15 SPF, even on cloudy days.
6. Wear sunscreen under your clothing; a standard T-shirt only provides SPF protection of 5 to. 8
7.Apply sunscreen at least 15 minutes before going outdoors and reapply every two hours, especially during exercise or swimming.
8. Be sure your sunglasses have UVA and UVB protections, which should filter at least 80% of the sun's rays.
9. Sunscreen is only a part of a good program, which includes a wide-brimmed hat, sunglasses, a long-sleeved shirt and pants.10. Don't forget to apply sunscreen to your lips and ears!!

Second, Learn and Teach the ABCD's to friends and family, especially -husbands!!

ABCD's of Melanoma
A sudden or continuous change in the appearance of a mole is a sign that you should see your doctor.
The ABCD rule can help you remember the symptoms of melanoma:
A for Asymmetry, One half is different than the other half.
B for Border Irregularity; The edges are notched, uneven, or blurred.
C for Color, The color is uneven. Shades of brown, tan,and black are present.
D for DiameterDiameter, is greater than 6 millimeters.Other Warning Signs:• The appearance of a new bump or nodule• Color spreads into surrounding skin• redness or swelling beyond the mole• pain• tenderness• itching• bleeding• oozing• scaly appearance

Saturday, May 3, 2008

BEAUTY 411.net gives the skinny on the importance of sunscreen

Beauty411.net gives us the skinny on SunEssence:
"In addition to providing excellent UVA/UVB protection, SunEssence Tropical Honey sunscreen smells wonderful! Think of it as an all-over moisturizer with an SPF 30. I love the fact that it is light and nongreasy. "
READ MORE....

Wednesday, April 30, 2008

Invited back via Web CAM! CNBC The BIG IDEA!!


Joy Pfister, CEO of SunEssence sunscreens, gets a chance to ask Donny about Ultra Shiek SunEssence Via Web Cam!

Tuesday, April 15, 2008

CBS 6

See owner Joy Pfister on CBS 6 -Virginia This Morning by clicking on this link!

http://www.wtvr.com/Global/category.asp?C=86435&nav=menu79_1

then Bathing suits!

Thursday, April 10, 2008

Kristy J and SunEssence owner Joy Pfister Appears on CNBC The Big Idea!!



Mrs. Virginia International, Kristy J and SunEssence CEO, Joy Pfister appeared on The Big Idea Show (4/10) naming Donny, Mr. Inspiration!

Wednesday, April 2, 2008

Donations of SunEssence fly out to Fashion Rocks!

We were excited to be asked to be a part of this big event! 1/4 ounce samples of our SunEssence Sunscreen, is on its way to the beautiful ladies attending the Fashion Rocks event in Las Vegas, NV on April 10th! In a continued effort to promote prevention methods against Melanoma, SunEssence will fit right in with a high end feel, and ultra feminine smell!

Thursday, March 27, 2008

Girlawhirl Features SunEssence


Reaching out to Teens and Tweens is very important to us! Thank you Girlawhirl for featuring SunEssence this week!

Friday, March 21, 2008

Hybrid Mom features CEO and reviews Kristy J Sun Protection Hoodie!



Joy Pfister, wife, mother, entrepreneur and Mrs. Virginia International 2008, is a spokesperson for the American Melanoma Foundation (AMF) and co-creator of the first real fashion forward sun protective swim line for women.Read more...

Monday, March 17, 2008

Kristy J and SunEssence CEO becomes SunWise Presenter


CEO, Joy Pfister, became an official presenter/educator of the EPA government program, Sunwise. She will head up teaching the program in her state of Virgina. The Southern Women's Show reaching over 18,000, will be the first event that she will present the program through a color contest for children K-8.

Tuesday, March 11, 2008

SunEssence Launches Nationally



March 1st Internet giant drugstore.com began to carry SunEssence. Find all three lines on drugstore.com

Thursday, March 6, 2008

GCI Magazine features Owner, Joy Pfister

GCI Magazine spotlights Kristy J and SunEssence Owner Joy Pfister

Monday, March 3, 2008

SunEssence Sponsors U.S. Beauties and Mrs. Virginia United States Pageants

SunEssence Proudly sponsored the Mrs. U.S. Beauties Pageant and the Mrs. Virginia United States pageants by providing sunscreens for the winners and discount gift certificates for delegates. We hope to continue to promote sunscreen use to all women! We are betting you will fall in love with sunscreen after your try SunEssence!

Tuesday, February 26, 2008

Girlfriendz Magazine


SunEssence makes a debut in Girlfriendz Magazine Hot Stuff, Sizzling Products and Jucy Topics Section!

Tuesday, February 5, 2008

SunEssence Announces New Stores!


We are proud to announce several new stores for SunEssence Sunscreens!Look for them at:


South Moon Under(Maryland, Pennsylvania and Virginia)

HP Swimwear(California)

Cinnamon Girl(Hawaii)

Renascence Hair Studio(Wisconsin)


and of course our friends


drugstore.com

Friday, January 25, 2008

Southern Womens Show askes us to show off Kristy J in a 3 day Fashion Show promoting Skin Cancer education and awareness



What a grand opportunity! We have been contacted by the Southern Women's Show to put on a Fashion Show with our Kristy J Lines!! We will be putting on a 3 day fashion show, April 18-20th in Richmond Virginia for the family, with sun protective items for every family member from babies to adults. By partnering with the American Melanoma Foundation and the Virginia Cancer Institute, we provide additional educational elements to the fashion show with regards to early skin cancer education (ABCD's) and literature reaching an estimated 18,000 people!

Local Businesses such as Soak, Nalini, and Model Touch partnering with us as well!!

Sunday, January 13, 2008

Beauty Awards Products Demonstrations...Almost time!!


See us at the CEW product demonstrations in NYC Feb. 20th. ....and don't forget to vote... SunEssence for best new sunscreen!!


The CEW Beauty Awards recognize the most innovative beauty products of the year. Press coverage of winners reaches upwards of 150 million consumers through national print and broadcast.The Beauty Awards program begins with the largest expo of new products-The CEW Product Demonstration.
Who votes? Finalists are selected by CEW members, industry insiders and experts in the field of beauty. Winners are selected by a special Voting Committee comprised from the CEW Board. All voting is confidential, and Ernst & Young tabulates the vote.

Tuesday, January 8, 2008

SunEssence reaches GCI magazine!


SunEssence makes a big splash in the Feb. issue of GCI Magazine! Followed by a featured article in March on Skin Cancer prevention how we are working towards making a difference in partnership with the American Melanoma Foundation! CEO of Kristy J and SunEssence Sunscreens, Joy Pfister, is dedicated to global Skin Cancer education and fashionable prevention!